domingo, 17 de novembro de 2013

Straight From The Shoulder

"If you love what you do, you'll never work a day in your life!" This was a foreign concept to me until I decided to put fears aside and enroll in a fashion styling course last September. The course in the LA College of Creative Arts was created by Irish fashion personality Darren Kennedy and my wonderful tutors are freelance stylist and journalist/blogger Claire Weightman and fashion editor for Stellar and Kiss, Corina Gaffey. In the course we cover everything from editorial to personal styling, fashion PR to fashion photography and my personal favourite, fashion journalism. Last week we were given an assignment that I'd love to share with you. We were to look at the fashion shows for Spring 2014 and choose a trend we picked up from the shows. Then we had to write a small text about that trend and give some tips about how to wear it. It was easy enough to choose the trend and choose images, but it was painfully difficult to write the smallest text. It was kinda like giving birth, you know you have to do it, you know you'll be proud of what you get out of it, but it still hurts like hell. I was in labor for hours, which seems ridiculous by the size of the text, but once you learn from the pros what makes a successful fashion page, the pressure is on. This is what I came up with.


Straight From The Shoulder

Forget about breasts and stomachs. This spring is all about lifting the weight off your shoulders.
Taking up where Prada and Miu Miu left off last season, fashion houses like Chanel and Balmain are taking the focus up to our naked shoulders.

Chanel rtw Spring 2014 and Balmain rtw Spring 2014

But how much you want to bare is completely up to you.
For rubbing shoulders with your girlfriends on a night out the daring Balmain look would be the way to go, but to get that tap in the back from your boss a faux off-the-shoulder, as seen in David Koma and J.Crew, would be ideal.

The bold Balmain look, rtw Spring 2014 and the more conservative David Koma and J.Crew, rtw Spring 2014

So whether you go conservative or care free, just grab your strapless bra and let your shoulders do the talking.

From left: Dior, Ralph Lauren, Prabal Gurung and Jeremy Laing, rtw Spring 2014

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